Looking to distinguish himself within his local market, Johnston embarked upon a strategic initiative to procure a distinctive logo for his company, aimed at building brand visibility, particularly through the integration of logo placement on work attire. After careful deliberation, a design featuring a house enclosed within a tidy expanse of boxed grass emerged as the optimal representation of his business. Furthermore, the inclusion of contact information served to increase outreach efforts, facilitating client acquisition and retention.

Complementing the primary logo, a secondary design tailored for chest placement was thoughtfully crafted to diversify brand presentation. Implementation of these logos on both black and camouflage fabric further underscored Johnston's readiness to engage in his professional endeavors with a polished brand identity.